Services Offered
Marketing Strategy
Your brand needs a master strategy. Let’s build and execute it together. I can help you define your goals to manage sales and reach new customers. Whether your product is established or completely new, I will be your partner to ensure its success.
Services Offered:
Implementing a Strategy
Category Management
Pricing & Margins
Trade Promotion / Spend
Sales Manager Training
Tool Box to Success
Data –Understanding the Marketplace
Business Reviews
Sales Planning & Budgeting
Knowing the Lingo / KPIs
Channel Marketing
Product Distribution
How can your product reach the most amount of customers? I’ll be devoted to solving that riddle. I am experienced in building a product strategy from the ground up, and will work with distributors to help you conquer new markets.
Services Offered:
Outlets to the Marketplace / Channels
Distributor or Direct
HQ Calls
Selling Into: Requirements, Expectations
Trade Margins /Distributor Math
Programming / Costs
Operations
I entered the Natural Foods industry on the ground floor. That’s kept me invested in the day-to-day details. I can help you manage the nuts and bolts of your business, to help you keep the bills paid and the lights on.
Services Offered:
Co-packing
Logistics
Purchasing
Working with Brokers
It’s tough to get in there and represent your product. Luckily, I’ve been doing it for 30 years. Let me into the bullpen, and watch as your products reach more stores.
Services Offered:
Who, What, Where & Why
Hiring / Interviews
Relationship Goal Setting
Compensation
Working with Retailers
Together, we can develop a retail strategy that keeps your business in it for the long-term. I can help you prepare a detailed sales strategy, from the pitch right down to the details.
Services Offered:
Preparing an Effective Sales Call
HQ Calls
Retailer Expectations